Stop starting over every time you have a new design need.
That revolving door of designers you've relied on may have achieved your short-term goals, but it won’t help you reach the sustainable growth you’re looking for.
Hiring designer after designer might feel like the easiest way to get things done, but it comes with lots of hidden costs.
Every new designer means re-explaining your brand & vision, spending time you don’t have filling out the same client homework, and hoping what they ultimately create aligns with the assets you already have.
Sometimes, it works. More often than not, though, you’re left with a final product that looks really great on its own but doesn’t quite fit with the rest of your brand. Hiring a new designer for every project doesn’t just muddy the experience you’re trying to create for your customers—it also keeps you from finding a true partner who can stand back, see the full picture, and anticipate what your brand really needs to grow.
The biggest misconception in design right now is that you need multiple specialists to “get it right.” So let’s get one thing straight: you don’t. What you really need is one person who can think strategically, design thoughtfully, and implement everything efficiently.
That’s exactly where I come in.
Let’s work toward your long-term goals together
The Design Partnerships
When you’re ready for design that strategically positions you for growth, you need more than just a one-off designer here and there. You need a real partnership with someone who understands the vision and genuinely cares about your business as if it were their own.
Get to know the partnership options to find the level of support you need for your business:
The Foundation Partnership
The ideal solution for founders with an established brand who need consistent, reliable design support as their business evolves.
Each month, you'll have a dedicated block of design hours to use across whatever your brand needs most, whether that’s collateral, social graphics, website updates, email templates, or other essential assets.
Includes:
Up to 15 hours of design support per month
1 monthly check-in call
Slack access for questions and project updates
Priority scheduling
10% partnership discount on standalone project work
Starting at: $2,500
The Growth Partnership
As your business grows and evolves, so does your brand—and you need a creative partner who can keep up with the changes (and anticipate them) without missing a beat.
This is best for founders who need to help maintain momentum with strategic design support for campaign assets, launch materials, brand extensions, and ongoing collateral.
Includes:
Up to 22 hours of design support per month
2 monthly check-in calls
Slack access for questions and project updates
Priority scheduling
Quarterly brand review to assess consistency and alignment
10% partnership discount on standalone project work
Starting at: $3,500
The Strategic Partnership
For founders who need an in-house creative director without the overhead of a full-time hire.
When you achieve consistent growth, you need more than just your basic design needs. You need someone to anticipate what’s coming next and flag the gaps before they become problems. That’s where I’ll come in to think proactively about where your brand is headed and make sure every creative decision supports your growth strategy.
Includes:
Up to 30 hours of design support per month
Weekly touchpoint call
Slack access with same-business-day response
Full priority scheduling
Quarterly brand and strategy review
Up to 5 hours per quarter is applicable toward a larger project initiative
15% partnership discount on standalone project work
Starting at: $5,000
Please note that The Design Partnerships cover ongoing brand support and evolution. New brand builds, full website projects, and campaign launches are scoped separately as standalone projects, but retainer clients receive priority scheduling and a partnership discount on all project work.
That said....
Want to start with one project before committing to a partnership?
I totally get it. When you need something specific done really well, like a brand identity or a new website, I’m here to help you make it happen and make sure it ties in with what you already have.
Brand Strategy & Identity
Let’s build a visual identity from the ground up that gives you a clear path forward with every future project.
Includes:
Brand discovery session
Thoughtful logo design for 2 variations (primary, secondary) + favicon
Color palette
Typography system
Thorough brand standards style guide to refer back to
2 rounds of collaborative revisions
Timeline: 3-4 weeks
Starting at: $4,500
Website Design & Buildout
Need a website that finally reflects where your brand is? I’ll build you something amazing that converts. I can even handle the buildout, saving you time searching for a developer and bringing another creative into the mix.
Includes:
Platform-agnostic build (Duda, Squarespace, or existing platform)
Up to 5 pages optimized for desktop, tablet, and mobile view
Basic SEO setup to help drive organic traffic (page titles, meta descriptions, alt text)
Short Loom video walkthrough to help you independently manage your site with confidence
2 rounds of collaborative revisions
Timeline: 3-5 weeks
Starting at: $5,500
Brand & Website Design
When you’re ready for a full brand refresh, I’ll help you nail the brand identity and implement it across a new website that helps you meet your goals.
Includes:
Everything in the Brand Strategy & Identity package
Everything in the Website Design & Buildout package
Cohesive rollout across brand + site in one unified process
3 weeks of post-launch support to help make your launch as smooth as possible
Timeline: 4-6 weeks
Starting at: $8,500
Need additional support to make your designs & digital presence even more impactful?
Check out my other services, available as add-ons to any package.
Content Creative Direction
If you’re investing in a full rebrand, I can help make sure it aligns across every single touchpoint. Let’s maximize your investment by developing a creative direction for your website copy & social content that you can use to either DIY or share with your copywriter, social media manager, and photographer.
Includes:
Photography style guide (including a suggested shot list)
Moodboard for your new visual identity
Available as an add-on to any package.
Timeline: 4-6 weeks
Starting at: $1,500
Custom Brand Illustrations
Want to add an extra personal touch to your branding? Let’s create one-of-a-kind, hand-drawn illustrations that bring a distinctive, human quality to your brand—one that stock imagery simply can't replicate.
Includes:
Original hand-drawn illustrations customized to your brand
Delivered as versatile digital assets for web, print, and social
Applications include brand characters, editorial illustration, website imagery, and iconography
Pricing based on scope and number of illustrations
Available as an add-on to any package.
Timeline: Dependent upon quantity & size of illustrations needed.
Starting at: $950
Want to see my full list of services?
A design partnership is what you need if:
You’ve outgrown your beginner branding, but aren’t sure what comes next
You have the vision, but lack the strategic framework, visual identity, and systems to bring it to life
You want to feel proud of your branding instead of second-guessing every design decision
You’re juggling multiple designers just to design your brand, website, and campaigns to work together
You want a partner who is invested in your long-term growth, not just a single deliverable
How we’ll make it happen:
1
Discovery
Providing you with the right support starts by asking you the right questions. You’ll receive a short visual preferences questionnaire
from me that asks you about the aesthetic you’re after, how you want ideal clients to experience your brand—all of which helps make our initial conversation all the more productive & strategic.
We’ll then hop on a 30-minute discovery session to talk about what’s working in your business, what’s not, and how we can partner
on your design needs to close the gap.
2
Creative Direction
To make sure we’re on the same page before the design phase begins, I’ll first deliver a creative brief and mood board. It’ll walk you through everything from the visual direction to the strategy behind each choice so you understand where we’re heading. If it feels aligned, I’ll start creating.
3
Design & Build
This is where it gets
really fun. With the approved direction and strategic foundation in place, I’ll begin building your design for the new website,
brand, or project we’re working on. Since I handle the design
and development, the mockups I show you throughout the process will be exactly what I build for you—nothing gets lost in translation.
4
Ongoing Partnership
We just built something amazing, but our work together doesn’t have to stop there. My retainers (AKA, The Design Partnerships) are where our relationship can become the most valuable, because as your business grows and evolves, I’ll be right there next to you to make sure your designs do, too.
The best part of these long-term partnerships is that there’s no re-explaining your vision or your story from scratch, and no mismatched elements that you have to piece together from multiple designers. I’ll get to know your brand inside & out, and make sure your brand always matches your growth.
Frequently Asked Questions
What is a Design Partnership?
The Design Partnerships are a flexible retainer option that lets us work together long-term. Instead of starting over with each new project, you get a trusted design partner who understands your brand, anticipates what’s coming next, and helps grow your business with cohesive, strategic design.
How do the rates work?
Rates depend on the number of dedicated design hours you reserve each month. The more hours you include, the more projects and support we can cover. This also helps ensure your brand stays super consistent and evolves alongside your business.
How are the hours used?
Your dedicated design hours cover the work itself, along with the strategy, project management, and revisions, and are tracked monthly to give you full transparency.
What if I don’t use all my hours in a month?
Retainer hours are set each month and don't roll over — but in practice, we rarely leave hours on the table. Between strategy, design, revisions, and the ongoing work of keeping your brand sharp, we put them to good use. And as your business ebbs and flows, we can always revisit your retainer tier to make sure you have the right level of support.
How long does a typical project take?
Short answer: 6-12 weeks. If you’re looking for a specific scope, such as a website buildout or brand identity, I can put together a custom proposal outlining the timeline.
Do you offer payment plans?
Absolutely! Depending on the project and timeline, we can talk about a payment plan to help make the investment a bit easier.
Do you only work with wellness businesses?
While my heart is in wellness and lifestyle, I’m happy to work with any founder-led business with vision and a commitment to investing in its brand.
Do you handle both design AND the website build?
Yep! When we partner on a website, I’ll handle the design and the development myself so nothing gets lost in translation.
What makes you different from other designers?
After years at one of the Big Four accounting firms, I bring Fortune 500-level strategic thinking to small-business brand work. I’m never just trying to make something that looks good. I’m focused on design that will actually drive your business forward.
A real design partner can change the way you view your business
Just take it from founders who’ve been where you are:
Just when I think we’ve pushed the limits on creativity and innovation in our pursuit process, Brooke pushes us further—leading to new ways to differentiate us from our competition.
Henry Phillips
Vice Chairman & National Managing Partner, Center for Board Effectiveness, Deloitte
Brooke helped us transform from a beloved local studio into a brand that looked, operated, and grew like a scalable company.
Her blend of design, digital execution, and business acumen made us more competitive in the market and ultimately helped us become the market leader in our category.
Chris Province
Balance Yoga Barre & Player Performance Group
Let’s get your brand moving forward
I’ve seen how smart brand strategy changes the trajectory of a business, because I’ve been the one to make it happen.
And I can do it for you, too. Let’s partner on your brand’s design needs and get you closer to your goals without the confusion & overwhelm of too many creatives.
